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(  Case Study  )

LoveCashionista: Virtual Try-On for LC Chili Hoops

Overview

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LoveCashionista is a bold and expressive brand based in Boston, MA, USA, blending physical and digital art with fashion design and photography. With a mission to turn pain into power through artistic alchemy, the brand constantly evolves, pushing creative boundaries in the digital and physical realms.

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Challenge

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The brand faced a tight deadline: creating a seamless Virtual Try-On experience for the LC Chili Hoops using only photos—and completing it within a single day to be ready for an upcoming event. The goal was to showcase the hoops interactively, allowing audiences to engage with the design before the Merely Random Exhibit in Dubai.

(  Solution  )

Virtual Try-On

Leveraging cutting-edge fashion tech, Seamm provided a streamlined Virtual Try-On solution that brought the LC Chili Hoops to life in a digital format. The process included:

3D Digital Twins

High-fidelity 3D replicas of LC Chili Hoops

Virtual Try-On

A real-time AR experience allowing users to try on the hoops digitally

Marketplace Publication

Featuring the LC Chili Hoops on Seamm’s phygital fashion marketplace

(  Summing up  )

Results

The Virtual Try-On feature transformed audience interaction, driving notable engagement metrics:

4.5x Increase in Try-Ons

Demonstrating the impact of digital engagement

Social Media Buzz

Amplifying LoveCashionista’s presence at the Dubai exhibit

Case studies

(  10 cases  )

View all cases

Schepperheyn & CCY

Virtual Try-On at Berlin Fashion Week

LoveCashionista

Virtual Try-On for LC Chili Hoops

Couca Couture Phygital Drop

Personalize Your Corset

Soa de Muse's Chantilly Costume by Jannike Sommar

A Digital Phygital Fantasy Through Virtual Try-On and CGI Motion Video

Dominique Renée

Empowering Through Virtual Try-On Technology

Hermetik

Seamm collaborated with Hermetik to launch a Virtual Try-On experience, featuring 10 pieces from their collection.

CLEAR TO RAIN

Pop-up at the Shanghai Fashion Week '24

#Damur

The launch of #DAMUR’s phygital collection at AW24 Berlin Fashion Week includes immersive event invitations with RSVP, an AR try-on mirror, and direct purchasing of phygital items via the Seamm app.

Anciela

The ANCIELA phygital pop-up at London Fashion Week featured an AR try-on mirror and direct purchasing of phygital items via the Seamm app.

Cunnington & Sanderson

Utilizing the Seamm White Label solution, the mobile app was launched within a month. This app functions as an all-in-one digital fashion marketplace, featuring listings for six iconic items from the brand.

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